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The History of the Hoedensalon & the Hoedencafé = Press information Add your link here! Movie 'High Tea & Trying on Hats' |
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Summary of Press Articles '90-'07
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In Antwerp (Belgium) there is a very special hatstore called ‘Hoedensalon CRZ’.
People who were wearing a hat got their first beer or cup of tea for free. Those who were interested in hats were invited by Caroline to have a look in her Hatstore upstairs. The whole idea was all about promoting the hat. And it worked! The media appointed in a very short time the Hoedensalon and the Hoedencafé to a well-known phenomenon and Caroline became a known hatdesigner. The Hoedensalon and Hoedencafé were the prove that the hat had the right to exist again. A lot of young hatdesigners became inspired and their number still grows day by day. Caroline and Jozef presented a lot of Hat-activitives like: exhibitions, workshops, a yearly hat-ball, lectures about ‘the hat’ (hold by well-known art-historians, journalists, cultural advisors) etc. Even a dutch fashion television programme (RTL 4), presented by the well-known Mrs. Leontine Ruyters (the wife on the famous dutch singer Marco Borsato) was recorded in the Hoedensalon. The media payed very much attention to all these activitives around ‘the hat’. For one of the most important activitives, namely a lecture called ‘High Tea & Trying on Hats’, the well-known and largest dutch womenmagazine ‘Libelle’ published a full advertisement page for free. The result was that thousands of women from all over Holland and even people from Belgium and Germany visited the Hoedensalon. Every day the programme was completely sold out! (The lecture ‘High Tea & Trying on Hats’ is a educative and relaxing programme for young and old, in which Caroline shows all kinds of hats while she tells the history of the hat. Visiters can also try on hats and after that they become an english tea.) The Hoedensalon moves to Antwerp (Belgium) Eindhoven became litteral and figurative too small. In the year 2000 the Hoedencafé was sold and the Hoedensalon moved to Antwerp. Caroline and Jozef choosed for Antwerp because as a city of fashion it was enormous in devellopment. The fashionproject ‘Fashion 2001 Landed’ by the worldfamous belgian designer Walter Van Beirendonck that should start in May 2001, the fashion museum ‘MoMu’ that soon after that should open, were reasons enough to move to Antwerp and to start there under the new name ‘Hoedensalon CRZ’. Since 2001 Hoedensalon CRZ is part of many city- and fashionwalks. VIPS... Already a lot of VIPS visited Hoedensalon CRZ or do wear a hat made by hatdesigner Caroline de Roy van Zuydewijn. VIPS like Princess Irene from Holland, the Pointer Sisters, Leontien Ruyters, Sylvia Kristel, Vader Abraham (Pierre Kartner), Simon Vinkenoog, Herman Pieter de Boer, Kees van Kooten, Kim Gevaert, Martine Preenen, Karin Bloemen, Della Bosiers, Carmen Seth, Jean-Marie Pfaff, Dana Winner, Kelly Pfaff, Céline Du Caju (Miss Belgian Beauty), Pieter Porter and many others. Caroline de Roy van Zuydewijn designed the hat of princess Irene for the wedding of prince Willem-Alexander and princess Maxima from Holland in 2002 and in 2003 she designed many hats for the wedding of prince Laurent and princess Claire from Belgium. Every year she designs hats for Prinsjesdag in Holland and also she gives her comments in the media. (On Prinsjesdag queen Beatrix does the speeche of the throne and all the ladies from parliament do wear a hat / This is a very unique event in the world.) Because of her large experience and knowlege of 'the world of hats', hatdesigner Caroline de Roy van Zuydewijn is regular asked for advices, lectures, presentations and interviews. At Royal Events, like the wedding of prince Laurent and princess Claire from Belgium, Caroline explaines in the medea the etiquettes for wearing a hat. She performed in television programmes such as 'Royalty' VTM Belgium, 'Blauw Bloed' EO The Netherlands and 'Hallo Deutschland' (25 year Queen Beatrix on the throne) ZDF Germany. Caroline becomes a lot of attention in the media. For a summary of television performances, articles in newspapers and glossy magazines look at Summary of Press Articles 1990-2006 Visit Hoedensalon CRZ at http://www.hoedensalon.com
Adress: Oude Koornmarkt 62 2000 Antwerp Belgium Email: info@hoedensalon.com City Map, click here!
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Hotel, restaurant, vacation, wedding fashion... Prinses Irene, Mathilde, Clair e.a. Television 'Royalty' VTM Belgium, 'Blauw Bloed' EO Netherlands and 'Hallo Deutschland (25 jaar Beatrix) ZDF Germany in de media aboutCaroline de Roy van Zuydewijn
Caroline The Royal Hat Watcher
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| Hoedensalon CRZ Copyrights 2005 | |||||||
